First Day of New Products Flood IIMS

The first day of the largest car shows, Indonesia International Motor Show (IIMS) 2010, at Jakarta International Expo, Kemayoran, yesterday (23 / 7) immediately bombarded with new products.

Fifteen sole agent (ATPM) exploit the moment to launch their latest vehicles.

The market leader, PT Toyota Astra Motor (TAM), released a Grand New Corolla Altis Altis or a facelift from the first released in 2008. Face sedans worth Rp 328 million (on the road DKI Jakarta) for type E; USD 349.7 million (type G); and Rp 380 million (type V) was more grim. Updated front grille that looks like an eagle eye.

Engine performance is also enhanced with the latest engine technology and dual VVT-i and uses the latest transmission technology super CVT-I 7 acceleration for type V. ''It is expected that the fans can meet the needs of Corolla will be driving pleasure, in addition to a more luxurious design,''said Johnny Darmawan, President Director of TAM.

PT Indomobil Suzuki Sales (SIS), Swift released a GT3 that comes with improvements to the previous variant of Swift. Cars for USD 186.5 million (manual) and USD 197.5 million (matic) was believed to be a new idol for the fans of the car with the young generation market segment. ''With the presence of this car, we are targeting sales of over IIMS 2010 reached 600 units to support the target until the end of the year sold 70 thousand units,''said Director of Marketing SIS Endro Nugroho.

To add interest, in stannya, Suzuki also displayed two concept cars. That is, the Kizashi sedan and MPV cars R3. ''We assign the sales to find the response of the community who were present here for us to get feedback whether to produce it for the Indonesian market or not,''Endro light.

Meanwhile, PT Ford Motor Indonesia (FMI) released a Ford Fiesta that could be a strong competitor to the Swift GT3. Fiesta dilego with prices starting at USD 167 million, USD 177 million, USD 187 million, and USD 215 million. ''On our first day of release, the existing order 500 units,''said Marketing Director of FIM Davy Tulian.

In premium-class, Mercedes-Benz did not want to lose. Guldwing door sports car with, namely the Mercedes-Benz AMG SLS, direct charming automotive enthusiasts thick pocket. Quota of 25 units of cars which were given to Indonesia was not enough.

Deputy Marketing Director of PT Mercedes-Benz Indonesia Yuniadi H. Hartono said Indonesia was rationed to only sell 25 units of cars worth USD 4.179 billion (off the road) is. Meanwhile, the customer list has reached 40 units. ''In fact, the quota of Germany only 25 units this year to Indonesia,''he said.

Previously, Mercedes Benz AMG many Reviewed SLS media and introduced in various countries. Therefore, many people who already know the features and benefits of these two-door car. In Indonesia, the new Mercedes-Benz officially released in the event IIMS 2010. ''Because it is less, the buyer must wait until next year to get this car,''said Yuniadi.

Records released the most expensive car at IIMS 2010 Audi R8 won yesterday. These cars cost Rp 5.3 billion. PT Garuda Mataram Motor (GMM) as the Audi brand in the Indonesian car manufacturers claim, the new sports car made its debut in the world in IIMS 2010. ''We hope, with a variation of a car like this, Audi's image in Indonesia could be increased and Audi will be an alternative choice for luxury products,''said Andrew Nasuri, chief executive officer of PT GMM.

Other car manufacturers to launch a new product is a BMW, Nissan, Chevrolet, Mitsubishi, Proton, Hyundai, Subaru, Photon, Fuso, Subaru, and Kia. Meanwhile, Honda and Daihatsu focus exhibited a concept car for the car of the future.